Attention, Attitude, and Affect in Response To Advertising (Advertising and Consumer Psychology Series: A Series Sponsor)
by Eddie M. Clark, Timothy C. Brock, David W. Stewart
ISBN 13: 9780805807561
Format: Hardcover (338 pages) Publisher: Psychology Press Published: 01 Oct 1993
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Winning the Advertising Game: Lessons from the Super Bowl Ad Champions (Business Guides on the Go)
by Raithel, Sascha Sascha Raithel, Charles R. Taylor, David W. Stewart, Alexander Mafael,
ISBN 13: 9783031775055
Format: hardcover Publisher: Springer